In the first edition of the Kenitra Festival, Moroccan star Saad Lamjarred emerged as the most popular artist, recording a record attendance of 320,000 spectators during the third night on August 25, 2025.
Lamjarred’s return to Moroccan festival stages after nearly ten years attracted a vast audience and significant interaction from fans, reaffirming his position as one of the leading figures in the Moroccan music scene.
Meanwhile, rapper El Grande Toto performed on the second night, drawing 260,000 spectators, reflecting his immense popularity among the youth, but he trailed behind Lamjarred by a margin of 60,000 attendees.
This audience success for Lamjarred added extra momentum to the festival’s inaugural edition, highlighting its role as one of the major artistic events in Morocco, while the competition between these two Moroccan music stars served as a draw for the audience and increased interest in the festival.
