Moroccan telecommunications operator, Morocco Telecom, made a significant contribution at the third edition of the “GITEX Africa 2025” exhibition, demonstrating its commitment to promoting digitization and developing innovative services across the African continent. The company has a strong presence in 11 African countries, including Morocco, Benin, Burkina Faso, Côte d’Ivoire, Gabon, Mali, Mauritania, Niger, Chad, Togo, and the Central African Republic, currently serving 79.3 million customers in mobile, fixed-line, and internet services.
Morocco Telecom views its participation in GITEX Africa, the leading technology event on the continent, as an extension of its strong presence since the inaugural edition. The company has consistently embraced its role as a committed operator in supporting digitization and developing innovative solutions. In this third edition, following successful participations in 2023 and 2024, the company showcased a wide array of innovative services specifically designed to assist businesses in their journey towards comprehensive digital transformation. This presence reinforces the operator’s status as a leading technology expert supporting the digital transition of its clients, thereby affirming its technological leadership in the business technology sector.
During the latest GITEX Africa 2025 event, Morocco Telecom focused on introducing its latest innovative solutions, including the MT Cloud platform. This innovative digital platform is offered to businesses of all sizes, encompassing a comprehensive range of cloud services tailored to meet their diverse needs. Through the ease of transitioning to the cloud, this platform enables companies to manage their infrastructure efficiently while ensuring security and integrating artificial intelligence solutions to enhance performance and effectiveness.
The MT Cloud platform offers a variety of solutions distributed across three main areas: the cybersecurity domain, which includes solutions such as antivirus, DNS security, email protection, managed security service provider (MSSP), two-factor authentication, and SSL certificates; the infrastructure area, which provides solutions such as managed Wi-Fi, Backup as a Service, SD-WAN, in addition to cloud-based backup and data recovery solutions; while the productivity space concentrates on providing tools to enhance corporate productivity, such as email, office suite, marketing campaign management, customer relationship management (CRM) tools, and project management. The provision of these solutions to customers relies on strategic partnerships with leading global brands in information and communications technology.
Morocco Telecom seized the opportunity at this major technology event in Africa to showcase a range of integrated cloud-based Zoho applications, designed to facilitate business management and improve operational efficiency. The company highlighted five key Zoho applications: Zoho One, a comprehensive suite comprising over 45 integrated applications for managing and automating all company processes through a single platform; Zoho CRM, a customer relationship management solution that enables businesses to focus, automate, and improve their sales, marketing, and customer support operations; Zoho Creator, a low-code development platform that allows for the rapid design of custom applications to automate business processes; Zoho Books, a cloud-based accounting software that simplifies managing invoicing, expenses, payments, value-added tax, and bookkeeping; plus Zoho Workplace, an online collaborative suite that combines email, office tools, and shared workspaces to enhance productivity within the organization.
The Zoho solutions offered by Morocco Telecom provide numerous advantages that meet the needs of companies seeking flexibility, efficiency, and technological integration, including being fully cloud-based, accessible anytime and anywhere, an intuitive and user-friendly interface that ensures quick learning and use, an integrated and scalable offering suitable for various company sizes, along with targeted guidance and specialized local support.
At GITEX Africa 2025, Morocco Telecom also showcased the SD-WAN service, allowing companies to update their network infrastructure, advance technology, and enhance security. This service enables companies to automate and simplify WAN network management, improve performance, and ensure protection. This offering is a next-generation solution that provides a range of automation and simplification services, including rapid and efficient deployment of access devices, interconnecting sites through multi-technology LAN/WAN networks, intelligent traffic management, and embedded security that includes firewall, packet filtering, antivirus, and other advanced security features.
Through this comprehensive participation and the presentation of its latest innovative digital solutions, Morocco Telecom reaffirmed its solid commitment to supporting the digital transformation journey in Africa, enhancing its position as a reliable strategic partner for businesses in their quest for growth and innovation in the digital age.
