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The Confederation of African Football (CAF) and the local organizing committee (LOC) have officially unveiled the official mascot for the upcoming Africa Cup of Nations, “Lion” or “ⵉⵣⵎ,” “Izem” in Amazigh, in preparation for the TotalEnergies CAF Africa Cup of Nations Morocco 2025.
The character of the mascot is inspired by the Atlas lion, one of Morocco’s most recognized national symbols, representing strength and unity within the African continent. The name “Lion” in Arabic evokes power, pride, and cultural authenticity, making it resonate deeply with fans in Morocco and across Africa.
“Lion” plays a vital role as an ambassador for the tournament, embodying the joy, excitement, and energy that characterize the premier football competition in Africa. It will serve as a focal point for interaction with fans of all ages, particularly children and families, who are at the heart of football culture and its future.
The mascot will appear in stadiums, fan zones, and community events, in addition to supporting global promotional campaigns, enhancing digital content and interactive experiences, and contributing to the ongoing identity of the CAF branding.
The visual identity of the “Lion” mascot focuses on a friendly and playful cub, reflecting its expressive personality and vitality, conveying warmth, creativity, and African diversity. Its colors and overall design have been coordinated to align with the tournament’s identity, ensuring a cohesive and dynamic visual presence.
“Lion” is not just a mascot for the current tournament; it symbolizes the future of African football. It will continue to participate in youth and community development programs, school initiatives, and interactive digital content, becoming a permanent ambassador that inspires future generations.
With “Lion” at the heart of the events, the TotalEnergies CAF Africa Cup of Nations Morocco 2025 promises to deliver an unforgettable experience under the banner of unity, pride, and the power of African football. The mascot launch represents a key step in shaping the tournament’s identity and enhancing its cultural impact.
