Coca-Cola Launches “Food Festival Morocco” in Casablanca
Coca-Cola has announced the organization of the Moroccan edition of its global festival, “Coca-Cola Food Festival Morocco,” which promises a unique experience blending culture, taste, and music. The event will take place on Saturday, July 19, 2025, starting at 6 PM at the Morocco Mall in Casablanca.
This celebratory event reflects Coca-Cola’s deep connection with Moroccan society, especially its youth, as the company is keen to organize events that enhance cultural and creative interaction, providing visitors with unique moments filled with vitality and connection.
The festival will offer a comprehensive sensory journey for its visitors, featuring live musical performances by prominent Moroccan artists and DJs, along with live cooking demonstrations celebrating the authenticity and diversity of Moroccan cuisine from the north to the south of the country. Attendees can expect interactive experiences and fun activities designed to foster a spirit of participation and joy.
In this context, Charbel Al-Bayrouti, General Manager of Coca-Cola Morocco, stated: “The Coca-Cola festival in Morocco is not just an entertainment event; it is a sincere tribute to the values of unity, diversity, and cultural vibrancy that characterize this beloved country. We aim to bring together people, flavors, and rhythms that symbolize the essence of Moroccan identity.”
In line with its commitment to sustainability and environmental awareness, Coca-Cola will launch an environmental initiative in partnership with a recycling entity during the festival. This initiative aims to collect used beverage containers at the event and reduce plastic waste related to packaging.
This event is not limited to Casablanca; it will extend to five main stations in Marrakech, Agadir, Fes, and Tangier, bringing with it an atmosphere of music, flavors, and elevated social experiences. Each station will feature a variety of entertainment challenges, competitions, and group activities that promote social bonding and collective joy, creating an ideal setting for celebration with family or friends.
Coca-Cola is one of the leading companies globally in the beverage sector, with its products available in over 200 countries and territories. The company seeks to “refresh the world and make a positive difference,” by developing an innovative and sustainable beverage portfolio, reducing sugar consumption, and promoting environmental practices through recycling programs, water conservation, and reducing carbon emissions.
