Revolut Knocks on Morocco’s Door: A Planned Expansion into Digital Banking in North Africa
Revolut is aiming to strengthen its global presence. Following the appointment of Frédéric Oudéa, the former CEO of Société Générale, as head of its Western Europe division from Paris—a move that reflects its desire to solidify ties with European regulatory bodies and advance its bid for a French license—the bank is now setting its sights on North Africa, with Morocco emerging as a potential market for expansion.
Moroccan interest is not merely theoretical; representatives of Revolut held exploratory meetings with Bank Al-Maghrib in June 2025, according to international reports, which was soon followed by the appointment of Amin Barada to oversee operations in the Kingdom, underscoring the seriousness of this direction. Rumors have also circulated about the submission of a regulatory file for a license under the “Payment Institution” framework, though no official announcement has been made, indicating that the process is still under review.
Choosing Morocco is no coincidence; the bank is counting on a large Moroccan diaspora abroad that requires cost-effective, user-friendly multi-currency transfer and payment solutions. Additionally, Morocco is experiencing a growing adoption of digital tools, setting the stage for the launch of innovative banking services, provided that compliance with local exchange and regulatory rules is maintained.
The likely scenario involves a gradual entry into the Moroccan market through digital accounts, cards, and international transfers, before expanding into broader services such as lending or investment. This cautious approach aligns with Revolut’s strategy in new markets, starting with financial basics and later adding advanced products based on the evolution of the regulatory environment.
Founded in 2015 as a comprehensive digital banking model, Revolut offers individuals and businesses a variety of services: multi-currency accounts and cards, instant international transfers, savings, investments, and selective credit products. As it moves towards Morocco, the bank positions itself in direct competition with traditional banks and local payment companies, testing the future of digital banking in the region.
