“Poultry 2025” Exhibition Opens in El Jadida to Promote Innovation and Sustainability in the Sector
Under the patronage of His Majesty King Mohammed VI, the Moroccan Inter-professional Federation of the Poultry Sector (FISA) is organizing the 26th International Poultry Exhibition, “Poultry 2025,” scheduled from November 3 to 5, 2025, at the Mohammed VI Exhibition Center in El Jadida.
This exhibition, which has established itself as the premier professional event in Africa for poultry farming and its industries, serves as an annual platform for exchanging expertise among local and international actors, aligning with the latest technological innovations in the sector and enhancing Morocco’s position as a regional hub for poultry industry development.
Ahmed Ouahbi, Minister of Agriculture, Fisheries, Rural Development, Water, and Forests, will officiate the official opening of the exhibition on Tuesday, November 4, 2025, at 11 a.m., in the presence of national and international figures and representatives from organizations and economic partners in the sector.
This year, the “Poultry 2025” exhibition operates under the slogan “Innovation and Sustainability: New Challenges for the Poultry Sector,” reaffirming the commitment of Moroccan professionals to enhance the competitiveness of the national sector in response to current economic and environmental transformations, in line with sustainable development goals.
The program will span three days and include professional meetings, scientific seminars, and product and service showcases from over 500 exhibitors from within Morocco and abroad. The event is expected to attract around 14,000 visitors, including professionals, investors, and researchers, making it a strategic opportunity to strengthen partnerships and develop investment opportunities across various stages of the production chain.
This event once again highlights the dynamic nature of the poultry sector in Morocco, which is considered a cornerstone in achieving national food security and a vital component of the country’s agricultural economy.
