From September 21 to 26, a delegation of 30 French entrepreneurs is heading to Morocco as part of the inaugural “Roadshow Entrepreneurs.” This initiative, organized by Cercle Eugène Delacroix (CED) and its Entrepreneurs Club, aims to encourage local investment and enhance economic partnerships between France and Morocco.
The event encompasses several priority sectors, including renewable energy, agri-food industries, health, pharmaceuticals, and innovative technologies. The delegation will visit Moroccan cities such as Tangier, Rabat, Casablanca, and Dakhla, where they will engage in strategic meetings with key institutional and economic players, including the Ministry of Investment, the Moroccan Agency for Investment and Export Development (AMDIE), the General Confederation of Moroccan Enterprises (CGEM), regional investment centers, banking institutions, the French Chamber of Commerce and Industry in Morocco (CFCIM), and the Port of Tangier Med.
Salah Bourdi, President of CED, emphasized that Morocco is establishing itself as a pivotal platform between Africa and Europe, thanks to its stability, geographical proximity to France, and economic vitality, making it a natural partner for French small and medium-sized enterprises.
It is worth noting that Cercle Eugène Delacroix was founded in 2014 and brings together French elected officials committed to strengthening French-Moroccan friendship. Its Entrepreneurs Club includes over 150 directors working to promote economic and territorial exchanges between the two countries. Through this event, the organizers aim to position Morocco as a key investment destination for French businesses by mobilizing economic actors and building bridges of cooperation between the public and private sectors.